Even complicated and confusing topics will be easily developed and covered if you request our help writing an essay. Place an order today!

Part 1 Evaluate this case and respond to each of the following questions using both theory and practical managerial thinking. Evaluate Microsoft’s product and marketing evolution over the years. What has the company done      well, and where did it falter? Evaluate Microsoft’s recent expansion into areas such as search engines and smartphones. Do you      think these are good areas of growth for Microsoft? Why, or why not? Review the potential ethical implications of Microsoft’s situation. How might they revise their      strategies to align with good ethical practices? Your Part 1 response must be at least two pages in length. Follow APA Style when creating citations and references for this assignment. Note that you will submit Part 1 and Part 2 in one document. Part 2 Complete a case analysis of Microsoft. This requires that you conduct research on Microsoft beyond the case study material in the textbook. In the case analysis, you will look at the situational analysis, problem, and alternatives, and you will provide a recommendation. Refer to the instructions below as you construct your analysis. Situational Analysis Discuss the external environment through the compilation of a PEST (political, economic,       sociocultural, and technology) analysis. Discuss the internal and external environment through the compilation of a SWOT (strengths,       weaknesses, opportunities, and threats) analysis. Problem Identify at least one organizational problem that Microsoft is currently having or one that you       project it will have in the future. Base this on your research and critical thinking. Alternatives Compile three or four potential marketing-related solutions to the problem above. Remember that       these are potential alternatives; you will not select all of the alternatives to solve the problem. Recommendation (Marketing Strategy) Select one or two of  the alternatives above to solve the problem that you identified in this case analysis. Discuss your rationale for choosing these and not the others. Include supporting research that       will increase the depth of your analysis. In order to successfully complete Part 2 of this case study, you need to review the video and task learning guides (TLGs) below. The following resources will provide you with the skills to research industries/competitors. Company and Industry Research video (transcript for Company and Industry Research video) How to Find Company Information in the Business Source Ultimate Database TLG How to Search for Articles With a Company Focus TLG Part 2 must be at least four pages in length. Follow APA Style when creating citations and references for this assignment. Support Part 2 with at least three sources outside of the textbook. As aforementioned, keep in mind that Part 1 and Part 2 will be submitted in one document.

testimonials icon
Order Grade A+ Academic Papers Instantly!...
testimonials icon
500 words-All New Content, 2- referencesThe CEO asked you to have lunch with him and explain exactly how you, in your role, could help the f...
testimonials icon
How can the use of the nurse's personal communication device(s) impact patient care positively and/or negatively?What are the...
testimonials icon
Need help to complete Calculus Chap 14 Quiz for $50...
testimonials icon
Reflection journal entries should be no more than 3 pages in length if they are written, or 5 minutes in length if they are produced in another for...
testimonials icon
History1HistoryInsert Your Name:Name of Institution:Instructors Name:September 2018History2HistoryWhy does Catt recount the history of American democ...
testimonials icon
PLEASE READ BELOW BEFORE CONTRACT ME!!!!!!!!!!!!!I need someone who have a good knowledge for ho...
testimonials icon
Multiple factors affect everyone’s personal communication   style, such as personality, cultural upbringing, situational factors,   just to n...
testimonials icon
Pick ONE document/image/article from the links below (OR one with the label "PSA 1" from sources you received in class). ...
testimonials icon
Research a recent reference document (past 5 years) from the Congressional Budget Office on a health care program or service. Describe the...
testimonials icon
As we begin our study of ethics, I thought it made sense to look at, review and comment on our own code of conduct. For this first discuss...

Other samples, services and questions:

Calculate Price

When you use PaperHelp, you save one valuable — TIME

You can spend it for more important things than paper writing.

Approx. price
$65
Order a paper. Study better. Sleep tight. Calculate Price!
Created with Sketch.
Calculate Price
Approx. price
$65